Acceleration, not speed, behind BMW diesel launch in US
BMW has a message for the incorrigible speed freaks looking for a more politically correct set of wheels in this era of energy efficiency: switch to a diesel.
The German luxury carmaker is rolling out a new range of sporty new diesel sedans in the United States this year to complement its sole diesel on offer - the X5 xDrive 35d sport utility vehicle - and believes the hitherto unloved powertrain will find greater acceptance in an age of downsized engines.
via Business feed http://www.scmp.com/business/companies/article/1128498/acceleration-not-speed-behind-bmw-diesel-launch-us