Chicken scare takes bite out of KFC's reputation

Yum Brands, the parent company of US fast-food chain KFC, is facing its worst crisis in two decades on the mainland.

The company's vice-chairman apologised to Chinese consumers on Wednesday night after media reports that two of KFC's big suppliers fed chicken excessive amounts of antibiotics and hormones.

The company was accused of failing to report the case to the government after discovering illegal drugs in the suppliers' chicken products.

via Business feed http://www.scmp.com/business/china-business/article/1125886/chicken-scare-takes-bite-out-kfcs-reputation