Ford gives peek at fuel-economy push with F-150 concept

Ford Motor gave a sneak peek on Tuesday at the future direction of its highly popular F-150 pickup truck series by unveiling a concept version called the “Atlas” that reflects Ford’s push to improve gas mileage across its product line.

The vehicle, due out for the 2015 model year, will be much lighter than its predecessor and has a more rugged look. It also represents a vision of the future of pickup trucks that contrasts with that of rival General Motors.

via Business feed http://www.scmp.com/business/companies/article/1129324/ford-gives-peek-fuel-economy-push-f-150-concept