A trimmer, sharper Groupon seen in the post-Mason era

Groupon under a new chief executive should look a lot trimmer with a sharply reduced international arm, a more focused business - and minus its large and once internally celebrated editorial staff, analysts and investors say.

The exit of co-founder and chief executive Andrew Mason - fired after another disappointing set of quarterly results slashed Groupon’s market value by a quarter - may usher in a new, more “serious” era marked more by careful, painful decisions rather than reckless geographical and market expansion.

via Business feed http://www.scmp.com/business/companies/article/1182160/trimmer-sharper-groupon-seen-post-mason-era