Publicis, Omnicom to merge to create advertising giant

A proposed mega-merger between global ad agencies Publicis and Omnicom could bring rival accounts such as Coca-Cola and PepsiCo under one firm, underscoring the scale of the US$35.1 billion (HK$272.3 billion) deal and the potential conflicts it raises.

via Business feed http://www.scmp.com/business/companies/article/1292742/publicis-omnicom-merge-create-advertising-giant